Tuesday, January 29, 2008
Brazen, that's what we need to be, brazen. Brazen it out. Amaze with your capacity to go beyond embarrassment, guilt, irony and self-doubt. Leave your listeners too stunned to protest, their mouths hanging too wide open to speak. Take Alastair Campbell. While working for Blair, he created a media culture of negativity and he sacrificed fairness and accuracy for speed and sensation. And what does what does he say now? He attacks the media for its culture of negativity and its willingness to sacrifice fairness and accuracy for speed and sensation. See what I mean? Brazen, you can't beat it. Or take his old boss. Blair has taken on yet another job to take his post-PMT (prime ministerial tension) earnings over £7 million. He's advising the Zurich insurance company on climate change. I know more about climate change than Tony Blair; if I had a dog and had taken it on my last trip to see Jim Lovelock it would know more about climate change than Tony Blair. And anyway, er, wasn't he supposed to be sorting out the Middle East? Again, brazen. It is the way of the future.
Posted by Bryan Appleyard at 8:13 am