Tuesday, February 17, 2009
Having brought the blogscape and the Appleyard Adjustment triumphantly into the world, I take condescending pleasure in the neologising attempts of others. Take, for example, the Tate Triennial exhibition. Inventing labels for exciting new movements is, of course, the primary function of the mandarins of contemporary art. Indeed, the label is all that matters. This is where Charles Moore goes wrong. He actually went to see the show. This is quite pointless. Once you know the name - Altermodern - you know all that is essential. You can, of course, deepen your knowledge by reading the manifesto, but this is so dumb, so facile and so weirdly dated that you might be put off. It's as if M Bourriaud went to the dentist, picked up a twenty-year-old copy of The Economist and misunderstood it. With this infirm foundation, I doubt that Altermodern is going to become a household word.
Posted by Bryan Appleyard at 8:33 am